Getting Ready for What Comes Next: Key Trends Driving Your Data Strategy
When it comes to data and customer experience — the times, they are a-changin’. As such, it’s important to take a step back and hone in on the areas of your customer data strategy that are changing most, like data privacy, digital identity, and data deprecation in machine learning libraries. These changes can have a profound impact on how data and data utilization influence the customer experience. The time to account for these changes is now.
Join Sav Khetan, Head of Product Strategy at Tealium, as he hosts a panel of proven CX leaders in exploration of these critical data topics. Discover which current and upcoming market trends are likely to affect your data strategy, and find out how to stay ahead of what comes next by learning how to:
- Leverage the power of your customer data to create a more connected customer experience
- Understand key changes that will touch a variety of areas within your current data strategy
- Prepare a robust, forward-looking data strategy to ensure ultimate business success in the months and years ahead